If Google Gives Every Business AI Review Replies, How Does Anyone Rank Higher?

Google is testing an AI-powered review reply feature inside Google Business Profile that generates draft responses to customer reviews. First spotted by CK Mishra and confirmed by Darren Shaw of Whitespark, the feature is live in the US, Brazil, and India. Here is what it does, why review responses drive up to 18% more revenue, how they influence local SEO rankings, and a practical framework for using AI replies without killing customer trust.

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